Getting the right domain name for your budding online venture can make a huge difference to its success. Here are a few suggestions to bear in mind when researching your perfect domain name:

• Make it catchy, memorable and relevant: choose a catchy, easily identifiable domain name that’s relevant to your business and easy for people to remember.
• Use a country specific top level domain (ccTLD) to appeal to a local audience: if your market is local, it often pays to register the local version of the domain (.co.uk or .ie, for example) instead (or as well as) the more generic .com, .net or .org. If you’re appealing to an international audience, a generic TLD may serve you better. Of the generic TLDs .com is by far the most universally accepted and popular – making it the most valuable one to secure.
• You can buy multiple domain names: there’s nothing to stop you buying more than one domain to prevent others from registering them. You can then redirect or park the secondary domains so that they point to your main website. Another option is registering country specific domains to give yourself an online ‘presence’ in each country you do business in. You can then deploy a regionally tailored version of your website to each of those domains (the preferable option), or redirect them to a localised section on your main website.
• Keywords in a domain name can be beneficial: you may decide to incorporate one of your keyword phrases into your domain name. Opinion varies on the significance of this in terms of its impact on your search engine ranking, but it may help both search engines and users to establish what your site is about right from the start.

LetsHost (www.letshost.ie), are very pleased to announce a further reduction in the cost of .ie Domain names. The most recent price drop brings the current LetsHost price of 24.99 down to the lowest ever price of 19.99.

Letshost has led the way in bringing an overall price reduction to the Irish market. It was only 2 years ago that the average price of a .ie domain name was around €65.

With the introduction of a fully automated API link to the Irish Domain Registry, LetsHost can process the application for a new .ie domain name within minutes of receipt of an order.

You can take advantage of this excellent pricing by logging on to the LetsHost website at www.letshost.ie, and selecting Order Hosting. From there, simply enter your chosen domain name and complete the contact form and, once verified for completeness by LetsHost staff, your order will be automatically processed through to the domain registry.

In addition, LetsHost are delighted to announce that any DNS changes required can be completed using the new LetsHost Domain Management system – from the Support menu on the LetsHost website, simply select Domain Management, and you can update the name servers without any contact with LetsHost staff – this fully automated process allows Letshost to continue to offer the lowest .ie domain name registrations in the country.

In 2007, LetsHost registered more .ie domains than any other company, bar one.

About LetsHost:
Letshost was formed in 2003, and has grown to become one of the largest hosting and domain registrars in Ireland today. You can contact LetsHost by calling 01 653 5032, by email to support @ letshost.ie or by visiting our website, and clicking the Live Chat option.