There is so much talk about Facebook these days, with more and more people signing up each day, but it is often considered to be nothing more than a fun way to chat to your friends and share some photos. If you are of this opinion, you would be wrong. Sure, it is a fun [...]

Internet advertising, also known as online advertising or web advertising may be one of the most effective advertising methods used, as it provides the ability to target specific markets while they are surfing the Internet.
However, the effectiveness of an advertising campaign is only as good as the ads.
A powerful ad is one of the most [...]

A sitemap is a collection of hyperlinks that outlines a website’s structure. These links allow visitors to quickly navigate to any section of a website listed in the sitemap.
What are the advantages to having a sitemap?
Well, in addition to making it easier for your visitors to navigate their way around your site, sitemaps also make [...]

With the explosion of dedicated video sites like youtube.com and video.google.com, and the increased availability of high speed internet, including video on your website is becoming more and more attractive. Whether you are simply sharing quick videos of the holiday you were on recently, or including a sales pitch on your business website, video as [...]

By choosing to register a .ie domain over other domains you are choosing Irish! When you click on a .ie domain you know that it can be trusted and more importantly that it is an Irish website you are logging on to, as all applications to the IEDR (Irish Domain Registry) must show a real [...]

We’ve heard it time and time again… how web success is defined by traffic. The more “hits” your website gets, the more successful it is, right?
It’s a common misconception that there’s a direct correlation between the number of unique visitors or page views a website gets and how successful that site is. The thing underlying, [...]

Image via Wikipedia

Building and maintaining a website can be a pretty daunting prospect for small business owners.
Most of us don’t know HTML, and have neither the time or the inclination to learn it. So we go to a professional web designer to have our site built for us.
But we don’t really want to call [...]

When you’re planning content for your website, it’s a good idea to do a bit of homework and pick topics your audience is already searching for.
Good keyword research is an essential first step in optimising your site to attract free, targeted search traffic – traffic that really can transform your online business. It’s also essential [...]

Image by JasonBechtel via Flickr

If you’re shopping around for a new web host you may have noticed that not all web hosting packages are created equal.
Most hosting features are easy to compare and contrast, but there’s one crucial factor that a lot of people overlook. Speed!
Why do you need a fast web host?
Although the overall [...]

Image by Thomas Shahan via Flickr

Search engines, like Google, Yahoo! and Microsoft’s Bing, are the way the vast majority of internet users find the products, services and information they’re looking for online.
If you want people to find your little corner of the web, the last thing you want is to make it difficult for search [...]